For over 25 years, Essense of Australia has led the way in bridal fashion as a dynamic, international bridal wholesaler and retailer with key offices in Lenexa, Kansas (U.S.), Perth, Australia, and Zug, Switzerland. Our reach extends across the globe, also operating in the United Kingdom, Europe, Canada, New Zealand, and beyond. With nearly 1,000 stores carrying our exquisite designs, we are one of the most trusted and innovative brands in bridal fashion today. At Essense, every gown we create is crafted with passion, and every partnership we forge is built on trust. We are more than just a global bridal brand—we are an experience, woven into wedding celebrations around the world. 

Why join Essense of Australia?  

• Unwavering Global Leadership: We are a well-established, global leader in bridal fashion. With over 25 years of success, we’ve continually pushed boundaries in design, customer experience, and innovation. 

• Innovative and Data-Driven: Our success isn’t by accident—it’s by design. We are data-driven and innovation-focused, consistently investing in cutting-edge technology, product development and more.  

• Valuing Relationships & Unmatched Support: We pride ourselves on fostering strong, collaborative relationships with our independent bridal retailers. By providing industry-leading customer service, support, and marketing tools, we help our partners grow their businesses while delivering stunning designer gowns to brides around the globe. 

• World-Class Operations: Our continued success includes the expansion of our Lenexa, KS warehouse, which plays a crucial role in efficiently distributing gowns to meet the growing demands of our global operations. Combined with our international logistics network, we ensure seamless delivery to stores around the world. 

• A Culture of Innovation and Growth: Steady growth has been our hallmark since we first entered the U.S. market in 2003. We continuously invest in our people and infrastructure, reinforcing our belief that our success is built on the strength of our team, our innovation, and our commitment to excellence. 

The Role 

At Essense, we do more than sell wedding dresses. We value relationships and partner with independent bridal retail stores worldwide to provide industry-leading support and service while delivering exceptional products. As the Vice President of Sales, you will help take these relationships to the next level while delivering results, growing revenue and guiding the world-class sales team of the industry’s leading bridal wholesale brand.  

While responsible for the global sales organization, this role will be based in our Lenexa, Kansas office, where the majority of our sales organization is located.  

In this role, you will: 

• Lead and inspire a high-performing sales team to deliver revenue growth and expand our brand market share. 

• Cultivate and maintain relationships with our independent bridal retailers throughout the U.S., Canada, Europe, Australia and the U.K., helping them grow their businesses while delivering world-class support and service. 

• Play an integral role in our premier industry events and best-in-class trainings, serving as a trusted advisor and partner to bridal store owners, managers and their staff.  

• Participate as a key member of the global leadership team, working closely with Company owners and other executives to collaborate and lead key company initiatives and strategic sales plans.  

• Build strong relationships, both internally and externally to influence the success of your team and our organization. 

What We Expect 

• Leverage innovation and data-driven insights to refine and enhance our sales strategies. 

• Develop and execute tailored sales strategies to drive revenue within existing markets that align with each country’s specific market, cultural and demographic needs.  

• Collaborate closely with cross-functional teams to ensure alignment and execution of sales strategies. 

• Leverage data using our proprietary tools and technology to analyze market trends, competitor activity, and customer feedback to inform strategic decision-making. 

• Understand our target end consumer (bride) as well as our B2B customer (stores). Must be interested in and follow trends that impact both our end consumers and the business owners we sell to.  

• Be passionate about our product, the bridal industry, and working with stores to deliver exceptional dresses for exceptional experiences.  

What We Are Looking For 

The successful candidate will be a driven and forward-thinking leader who understands that diligent planning and clear communication are key to achieving stellar results. Our ideal candidate will demonstrate a high level of sales drive and emotional intelligence coupled with organizational awareness to allow for effective individual and team performance. Our culture thrives on energy and collaboration, and the desire to achieve results and celebrate ongoing success!  We also require: 

• Proven track record of success in driving sales and leading high-performing teams. 

• Bachelor’s degree in Business or related field; MBA or similar advanced degree preferred. 

• 10-15 years of progressively responsible leadership experience, preferably with entrepreneurial companies; international experience strongly preferred but not required. 

• Strong knowledge of consumer goods, wholesale or retail sales, understanding of retail environment and target customers (both wholesale and retail); B2B sales experience in the fashion, luxury products or bridal industry strongly preferred, but not required. Experience working with independent business owners helpful.   

• Expert-level communication, negotiation and presentation skills. 

• Strategic and results-driven mindset with a strong business acumen. 

• Strong working knowledge of MS Office Suite, CRM, Business Insights and Project Management tools; experience with Salesforce highly valued. 

What We Offer 

Essense of Australia is a company with heart. We value creativity, innovation, and dedication, and we’re looking for someone who shares our passion for delivering exceptional bridal fashion to brides and partners alike. In return for your skills, we offer you the opportunity to join an international industry leader and be part of a creative and collaborative culture that empowers its people, promotes teamwork and embraces sustainability. We recognize and reward excellence, innovation, and loyalty. As such, we provide competitive salaries and a comprehensive benefits package.  If you have the skills, spark and drive to help us further our growth, please go to https://www.essensedesigns.com/careers/ and follow the prompts to submit your cover letter addressing the above criteria along with a resume and salary expectations.  

Join Essense of Australia and be part of a passionate team dedicated to helping brides around the world find their dream wedding gowns. If you're ready to make an impact and drive success in a global bridal fashion powerhouse, apply now and let's shape the future of bridal together!